Become a DSA partner
Become a partner with RuLoans in Rajkot.
Start your loan business in Rajkot with RuLoans, India's leading loan distributor. Sell loans from 275+ banks and NBFCs and earn higher, instant payouts on every disbursed case.
- Free sign-up, no investment
- Instant payouts on every disbursed case
- Home, LAP, business, personal and more loans
Already registered? Partner Login
Register as a RuLoans partner
Takes 1 minute. Our partner team will call you to complete onboarding.
Thank you!
Send on WhatsAppWhy Rajkot is a good place to start a loan business
Rajkot's engineering, auto-parts and machine-tool MSMEs regularly need working capital, machinery loans and loans against property. As a RuLoans partner you can match each business to the lender that fits.
Sign up free, get your login for the partner portal, and our team will help you with your first cases in Rajkot.

A Direct Selling Agent connects borrowers with lenders
A DSA (Direct Selling Agent) is a partner who sources loan customers for banks and NBFCs. You find people who need a loan, help them choose the right product and submit their application. When the loan is disbursed, you earn a payout.
As a RuLoans partner, you don't tie yourself to one bank. You can offer home loans, loans against property, business, personal, education, car, gold and machinery loans, credit cards and insurance from 275+ lenders through one platform.

The reach of a national network, with a local team behind you
- India's first B2B loan distribution channel partner app
- Products from 275+ banks and NBFCs in one place
- Higher payouts, settled instantly after disbursal
- Track every lead and case from your phone
- Local support from our Surat office for files, documents and bank follow-ups
- ISO certified company
What you get as a partner

Unlimited earnings
No cap on income. The more cases you disburse, the more you earn.

Instant payouts
Higher payouts, credited quickly on every disbursed case.

Zero investment
Sign up free. No joining fee and no deposit.

Be your own boss
Work part time or full time, from anywhere, on your own schedule.

Hassle-free work
We handle lender paperwork and follow-ups so you can focus on customers.

Easy process
Simple digital onboarding and lead submission through the partner app.

Better prospects
More products to offer means more customers you can say yes to.

Channel partner recognition
Rewards and recognition for top-performing partners.
Anyone who meets people who need a loan

Loan agents and DSAs
Grow your business with more lenders and better payouts.

Builders and real estate agents
Help your buyers get home loans and close deals faster.

Chartered accountants
Offer financing to clients who already trust your advice.

Ex-bankers
Put your lending experience and network to work.

Financial analysts and advisors
Add loans to the services you already provide.

Insurance and mutual fund agents
Cross-sell loans and credit cards to your existing clients.
Who is eligible

Age
18 years or older.

Nationality
Indian citizen.

Education
No minimum degree required.

Experience
Helpful, not required. We train you.
What you need to sign up

PAN card
For KYC and payout processing.

GST certificate
If you are GST registered.

Mobile number
To register and log in to the partner app.
From sign-up to your first payout

Identify clients
Find people in your network who need a loan or credit card.

Build your contact book
Add leads to the partner app with basic details.

Check and verify leads
Check eligibility and collect documents with our team's help.

Loan disbursed, you earn
The lender disburses the loan and your payout is credited.

What training do you need to become a DSA?
None to start. After you sign up, we walk you through lender products, eligibility rules, documentation and the partner app. Our Surat team stays with you on every case, from the first lead to disbursal.
- Product and policy training for each lender
- Help with documents and eligibility checks
- Regular updates on new products and offers
Sell loans from leading banks and NBFCs
Become a RuLoans partner in your city
We onboard and support DSA partners all over Gujarat. Pick your city to see how partnering works there.
Become a partner with RuLoans today
Sign-up is free. Register in a minute and our partner team will help you with your first cases.
Talk to our partner team
Mobile / WhatsApp: +91 96249 99944
Email: ruloans.gujarat02@gmail.com
334, 3rd Floor, Fortune Highstreet, opposite Western Arena, near Madhuvan Circle, L.P. Savani Road, Adajan, Surat, Gujarat 395009
Common questions
Is there a fee to become a partner?
No. Sign-up is free and there is no deposit or joining fee.
How much can I earn?
Your payout depends on the product, lender and loan amount. There is no cap, and top RuLoans partners earn ₹1 lakh+ a month.
When do I get paid?
Payouts are processed after the lender disburses the loan.
Which products can I sell?
Home loans, loans against property, business, personal, education, car, gold, machinery and solar loans, credit cards, and life, health and general insurance.
Can I work part time?
Yes. Many partners work alongside a job or another business.
How do I log in after registering?
Click Partner Login at the top of this page and use the credentials our team shares during onboarding.